​Sales, MARKETING, and Product development

(813) 263-3038

Senior Territory Manager, North West United States
September, 2016 – Current

Forestadent is located in Pforzheim, Germany and is the leading manufacturer of orthodontic products worldwide. A family run business with more than 100 years of tradition, the name Forestadent stands for high quality precision and innovative orthodontic products.

Key Responsibilities:

Manage the sales administration function, operational performance reporting, streamlining processes and systems wherever possible, and advising senior management on maximizing business relationships and creating an environment where customer service can flourish.

Director of Marketing and Product Development 
January, 2013 – 2016

Action Orthodontics a domestic FDA registered manufacturer and distributor of unique private label orthodontic products.

Key Responsibilities:
• Create marketing materials, catalogs, and website 
• New product development and product sourcing

• Develop SOPs and FDA complaint quality systems manual

​BCE Technologies, Inc.

Action Orthodontics, LLC

Advertising Director
1989 – 1994

Bar Code Engineering (BCE) manufactured weigh and price labeling systems and produced printed flexographic labels, tickets, and tags. Served top fortune 500 companies.

Key Responsibilities:
• Conversion from cut and paste to networked digital pre-press

• Design of product packaging for flexographic printing
• Creative design of both companies marketing materials
• CAD design of scales, labeling systems and production lines 

Vice President of Marketing and Product Development
1997 – October, 2012

Ortho Technology offered a complete line of orthodontic supplies. The company serves more than 15,000 customers worldwide via direct sales from the U.S. and distributors around the world. Founded in 1991, with approximately 90 team members and sales of approximately $25 million.

Key Responsibilities:
• Develop domestic and international sales and marketing initiatives
• Create and manage monthly direct mail program
• Development and brand management of new and innovative products
• Create and manage alliances with key international and domestic manufactures

AccuColor, Inc.

Forestadent, GmbH

Ortho Technology, Inc.

Creative Director 
1994 – 1997

AccuColor offered a complete one-stop solution from concept to finished marketing piece. Creative design and art direction of catalogs, brochures, direct mail pieces, multi-media and retail packaging, newsletters and corporate identity packages.

Key Responsibilities:
• Conversion from cut and paste to networked digital pre-press
• Assessed clients with the development of marketing materials that capture their vision
• Create marketing material from concept to finished printed pieces

• Production scheduling